Discover Pete Holmes's secret to crushing

Find out why creators like Pete Holmes, Theo Von, and Bryan Callen take Magic Mind to fuel their daily routines.

  • Sustained Energy & Focus

  • No Crash, No Comedown, No Jitters

  • Reduced Stress & Anxiety

Our shot is making a splash

  • “Focus is power and now
    it comes in a bottle.”

  • “Productivity will go up, meaning
    the to-do list will go down, and
    anxiety will melt away.”

  • “A revolutionary
    beverage.”

All-Day, ‘Dialed-In’ Energy

“Magic Mind is the first energy drink I’ve discovered
that gives all-day energy and actually decreases
stress at the same time. I love feeling ‘dialed-in’ whenever
I take the shot. You’ll have to try it to see what I mean!”

– Pete Holmes

Chills Me Out

“When taken without caffeine, I am super
relaxed and chill, but still able to work and
focus. When I take it with caffeine, I am highly
motivated and focused while working.”

– Gennaro P.

Real Results Delivered

“Focus and energy were noticeable in
my work. I stopped getting that mid day
slump, and I would even start waking up
before my alarm most days.”

– Alyssa M.

Part of My Daily Ritual

“Pairs well with my morning meditation. It’s uplifted
my immune system and keeps me focused through
the day. I’m making a huge ROI just from the extra
productivity I’m getting in my business.”

– Christian E.

Find your flow state

Sustained energy and focus. Feeling fully engaged in the task at hand. Distractions seeming to melt away. At Magic Mind, we call that "flow state". And we formulated our shot to get you there more often. Find your flow state with a little help from Magic Mind, and cruise through your workday.

“I've been taking this magical blend for a few weeks now and I am loving it! I do feel the flow and did from day 1. I notice I am alert, focused, clear-minded, and invigorated.”

– Sami K.

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Over-caffeination is holding you back

The science is now clear that procrastination is largely caused by anxiety. And too much caffeine causes a spike in cortisol, your body's main stress hormone. That’s why Magic Mind has less than half the caffeine of a cup of coffee. The nootropics (brain-boosting nutrients) and adaptogens (stress-mitigating compounds) do the heavy lifting to improve your ability to focus deeply.

“I was at a point where my to-do list each day was causing more anxiety than I could handle . . . The last two weeks I've been able to focus, knock out my list by noon on most days, and then get more done each afternoon. And, as an added bonus, I've been sleeping better each night.”

– Jake B.

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Tap into creative clarity

Our mission is to build the best beverage brand on the planet for creators. If athletes have Gatorade, we want to give creators ‘Creatorade’. Whether you're creating music, software, or a business, we want to help you do it. We all create the world around us. Imagine what we can build together with a bit more creative clarity each and every day.

“It’s been two weeks of Magic Mind, and this habit has reawakened my ability to concentrate on my work as a freelance writer and film producer . . . I’m the best me that I’ve been in a 
long time.”

– Ted K.

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No crash and no comedown

Back to over-caffeination...the way caffeine 'gives you energy' is actually addition by subtraction. It blocks your body's adenosine receptors, preventing you from feeling the fatigue that builds up in your body as you expend energy — but it only blocks them for a few hours. The secret to Magic Mind? A combination of minimal caffeine from matcha with nootropics and adaptogens to give you long-lasting energy and focus without the crash.

“I can’t believe how much of a difference I felt. My brain was clear and alert, I didn’t crash during the day, even my cravings for sugar were gone.”

– Monica L.

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We wrote the book on it

Our story started with a medical condition and a doctor’s directive to ditch coffee. Our founder, James, began researching nootropics, adaptogens, and functional mushrooms to find a morning ritual that worked for him. He co-authored a book on these compounds and then fine-tuned his recipe with the help of our scientific advisory board. A decade of research and over 100 iterations later, we bring you Magic Mind.

“Overall, this elixir really does live up to its name, and they have the science to back it. It makes my mind feel a lot younger.”

– BTS

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FAQs

What's in Magic Mind?

Magic Mind contains a magical combination of 13 active ingredients, scientifically designed to improve energy, focus, and mood while decreasing stress — all things that, combined, improve your productivity. 

Read more about the science behind each ingredient at magicmind.com/science — you can also read about the science and safety of our ingredients in our Amazon bestselling book “Beyond Coffee: A Sustainable Guide to Nootropics, Adaptogens, and Mushrooms”.

Is it safe? Does it work?

Magic Mind uses ingredients and dosages that are safe and effective, utilizing the mood-boosting power of things like Turmeric, the long-lasting energy effects of Matcha green tea, as well as other ingredients that you can read more about here: magicmind.com/science.

You can also read about the science and safety of our ingredients in our Amazon bestselling book, “Beyond Coffee: A Sustainable Guide to Nootropics, Adaptogens, and Mushrooms”.

What should I expect when consuming Magic Mind?

Unlike many energy drinks, Magic Mind’s benefits don’t come from excessive amounts of stimulating compounds such as caffeine. Though you'll feel an elevated sense of energy and a sense of calm focus within an hour of consuming Magic Mind, the benefits of some of the ingredients, like Ashwagandha and Cordyceps Mushrooms, can take 5 days to kick in and up to 10 days to reach full effect.

When cycling off of Magic Mind (see our recommendation below), or if you decide to stop consuming it altogether, you won't experience any kind of withdrawal.

Do I take it alongside coffee or tea?

Yes. Take alongside or in place of your morning caffeine. :) ‍

Magic Mind has minimal amounts of caffeine and is meant to be consumed as a supplement alongside your current morning routine. If you drink 2-3 cups of coffee during the day, Magic Mind will satisfyingly replace 1-2 of those cups by extending the caffeine of your current morning routine. It can also replace your current morning routine entirely if you're trying to reduce your caffeine intake.

Can I take it on an empty stomach?

Many people drink Magic Mind on an empty stomach without problem, but Matcha green tea on an empty stomach can be an issue for some. We recommend a light meal 30 minutes before or after drinking Magic Mind if you discover that it's an issue for you.

Do I need to cycle off?

Although you won't build a tolerance to any of the ingredients in Magic Mind apart from the caffeine, we recommend occasionally cycling off to allow your body to maintain a baseline of activity and to give your nervous system a chance to reset.

For those taking Magic Mind daily, we recommend cycling off for one week every three months. If you already cycle off on the weekends, then taking a week off every three months isn't necessary.

Can this interact with medications? Who shouldn't take Magic Mind?

Yes, Turmeric Curcumin and Ashwagandha can interact with some medications like SSRIs and blood-thinning medication, so please consult your physician if you are currently on medications. High doses of Turmeric and Ashwagandha are also not recommended for women who are pregnant or nursing.

How much caffeine is in Magic Mind?

Magic Mind contains 55 mg of naturally occurring caffeine (from the Matcha green tea), less than 1/2 the caffeine in a typical cup of coffee.

What kind of Matcha does Magic Mind use?

We use premium ceremonial-grade Matcha from Japan in each bottle of Magic Mind, sourced from our friends at Encha Matcha. ‍

This is the highest-quality category of Japanese Matcha, and we're proud of the lengths that our tea farmers go through to produce it.

How does Magic Mind source its ingredients? Do you test for harmful compounds?

As part of The Magic Mind Promise, we only source our ingredients from the world’s best suppliers and require rigorous testing of every ingredient sent to us. We readily provide the certificates of analysis for our ingredients to anyone who submits a request to hello@magicmind.co.

We also test every batch of our formula for heavy metals, toxins, harmful bacteria, and other food contaminants in a third-party lab to comply with the most stringent industry standards.

Is Magic Mind gluten-free, nut-free, dairy-free, paleo-friendly, vegan-friendly, and keto-friendly?

Magic Mind is gluten-free, nut-free, and dairy-free. Magic Mind is also paleo-friendly and vegan-friendly. Each bottle of Magic Mind contains 3 grams of sugar from Agave, which is something for keto customers to take into account.

How do I pause, adjust, or cancel my subscription?

You can access our customer-facing dashboard for this by clicking "Login" at the top of our website's home page. You can also cancel your subscription by sending an email to cancel@magicmind.co. We'll take care of it within 24 hours.

Does Magic Mind ship internationally?

Yes! We ship almost everywhere in the world, and international customers can make both one-time purchases and subscription purchases directly through our website.

What does Magic Mind do to support the environment?

We offset all supply chain emissions through our carbon-capture partnership with Pachama.com. We also offer carbon offsets to our customers with Corso, so all together we're a carbon-negative company!

Is refrigeration required?

No, refrigeration isn’t required until after opening. But we often hear that our shots taste better when chilled, so feel free to store them in the refrigerator if you have space!

Based on 1293 reviews
75%
(964)
12%
(154)
8%
(103)
1%
(12)
5%
(60)
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Magic Mind
Rachael M.
The husband approved splurge

Okay I’m totally guilty of snagging any supplement, clean ingredient bevy, or trending ritual that boasts in health benefits. So, when my husband opened my Magic Mind order, he wasn’t surprised that yet another product that promised the world appeared on our doorstep. But, what surprised us BOTH is that HE became obsessed. Yeah.. the skeptic drank all of my Magic Mind! Needless to say we are now on a subscription and always fighting over the last bottle. We both love the taste and the focused “kick” it gives us to keep going.

Love Magic Mind!

I love the burst of energy that Magic Mind gives me, I have suggested it to my friends and family.

G
Magic Mind
Gwen
So great

Can’t live without this magic elixir!

K
Magic Mind
Katie V.
Nurse bows down

I’m a nurse and thought I tried everything!!! But I gave this a shot and y’all really have something special here!!! I can’t afford this but with just my first batch I got on my last whem… I can say this stuff is incredible!!

Not life changing

You guys send to many emails- it’s annoying. I already unsubscribe but then I get this email today. So I will say 3 stars from the emails, and the product. It’s only been 2wks so I think it’s starting to kick in.

S
Magic Mind
Sean M.
I am a believer

This is a product that really works to clean up brain fog in the mornings, and helps with focus when taken before creative type tasks. Heard about it on the You Made it Weird Pocast, and Pete Holmes is a big fan-so no I am as well.

Good Stuff

I occasionally have to speak in front of large groups, and if I am energetic and persuasive in my presentation, it can mean a big boost in income for me (it's a marketing thing). Last week, I had one of these speaking engagements and I took a magic mind shot 30 minutes beforehand. I felt energetic, but not jittery, throughout the whole 90-minute presentation. The words flowed freely. I did not have to stop and think about content or phrasing. I really felt like I was knocking it out of the park, and I must have been. In spite of the fact that the material I present is more technical than inspirational, at the conclusion of the presentation my audience gave me a standing ovation! It was the first time that has ever happened.
I'm also using it before client appointments now, and I just feel more focused, more energetic and more on point. It's a small sample size so, I hope it's not just a placebo effect, because if it continues to work for me, I will re-order.

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Magic Mind
Vincent C.
Improvement*

I have severe obstructive sleep apnea, which has some awful negative effects. One of which is nodding off. For me, particularly when I drive. More caffeine doesn't help. I've been taking Magic Mind with my coffee for a couple weeks now and it has certainly made an impact. Also makes me feel great. I'll be getting the subscription.
And yes. I've been working on it. At the tail end of a long process obtaining a cpap.

L
Magic Mind
Laura N.
Refreshing Taste but no boosted energy

I was actually really hopeful this would work. I love the name. I love the little bottle. I love the whole concept and the company was a breeze to work with! Communication was A+! But I tried this once a day for 3 weeks and found no extraordinary boost in energy or focus. Didn't seem worth it to keep paying a subscription. Maybe my expectations were too high or unrealistic. I've never tried nootropics before so didn't really know what to expect. No jitters, no tummy ache.

B
Magic Mind
Brandon B.
Great for the mind

Recommend trying its very good

J
Magic Mind
JIll S.
My days are now filled with magic!

I work a lot, and juggle a lot of projects. Lately I needed to find a new level of focus that morning coffee was not delivering. I was influenced to try Magic Mind, and well let’s say it’s named appropriately. My days are now filled with a calm focus that lets me get things done, feel energized and sleep better. All without jitters, crashes or that upset feeling coffee can sometimes have on my stomach. Everyone needs to start their day with a some magic!

Steve Armijo

Love this product me and my daughter who is 21 take it everyday ….. thinking about my parents should be taking it every day

D
Magic Mind
Daryl N.

Works good

I
Magic Mind
I.L.
Magical

It definitely lifts my brain fog and gives me so much energy. I also feel better immediately after I drink it . Only been doing it for a month, but so far so good!

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Magic Mind
Robert T.
Feels good!!

It's obvious no magic pill, clean eating and healthy living is the key for good health. That being said, I can definitely feel this product work, especially when it comes to the desire to take on tasks. My brain feels cleaner in it's decision making process. Less brain fog. I definitely will give it another month and see where it goes. FYI it takes a few weeks for the product to truly take hold. I tried the 5 day sample a year ago and it didn't do much.. stick with it and you'll slowly feel the change.

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Magic Mind
Anna C.
I'm drinking Magic Mind every morning

I can't tell if it's helping or not.

S
Magic Mind
Steven W.
Amazing product and service

Always great to work with the folks at magic mind and always great tasting and effective product.

A
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Alan R.
Indeed works

I work with over a million part numbers at work. I also do improv 2 ish times a week as a hobby. I'm sharper at both.

I
Magic Mind
Idan M.
Magic!

Me and my husband started drinking Magic mind 5 days ago. I have to say the taste is really good and horrible at the same time. I’m not sure what it is but I just feel good. Like I took a big breath of fresh air If it makes sense. Let’s see how a month will look like..

J
Magic Mind
Jill P.

Seems to really give me that extra focus during the day, just wish it wasn’t so pricey.

J
Magic Mind
Jim C.
Product damaged

Unfortunately my magic mind was damaged in shipping so I never got to try it. I tried to email customer service but nobody got back to me about a refund or send me more.

Hi Jim! Thanks for letting us know about your order. We've gone ahead and replaced it in full for you, and thrown in some extra bottles for the trouble as well.

Finally, I wanted to note that we respond to every email we receive about customer issues, so we've reached out separately to help figure out what happened here and ensure it doesn't happen again.

Thanks, and have a great day!

B
Magic Mind
Benjamin C.
Subscribed

I have never had something that sharpens me and has me in tune like this !!!!!

G
Magic Mind
Gregory G.
Truly not placebo effect. This stuff works.

I was having a hard time maintaining a focused state until I tried magic mind. Worth every penny, which is something I seldom say lol. Do yourself a favor and try magic mind ! PS - it tastes great !

Magic mind

Magic mind is life changing. Keep it going magic mind

S
Magic Mind
Sean T.
The Magic is REAL!

Magic Mind takes you to a place where calm and productive exist simultaneously. Nothing but love for this product!