The World’s First Productivity Shot
30-40% More Productive
“I’ve never considered an energy drink that also helps combat stress. Coffee only wakes me up... This makes me focused and more productive. ”
Magic Properties. Real Ingredients.
A low-GI source of subtle plant-based sweetness.
Increases cerebral metabolism, boosts dopamine levels, has neuro-protective properties, and helps your brain recover from injuries.
After a trip to the E.R. a decade ago, I was diagnosed with a heart condition, and my doctor told me about the two major culprits: too much stress and too much caffeine (and that they were related).
I was running a company of about 50 employees, and he told me that I needed to limit my caffeine intake to half a cup of coffee per day. Then he suggested green tea, saying it has compounds that extend the absorption of caffeine and that “give you calmness while keeping you alert.”
It had never occurred to me that adding an ingredient (or a few) alongside caffeine would improve its effectiveness and decrease stress…It’s been a wild journey since, and a decade of research into the space of nootropics, adaptogens, and functional mushrooms (and over 100 iterations) later, I’m now sharing this little morning concoction with you. Scientifically designed to support focus, calmness, energy, and productivity, Magic Mind might just become the best part of your morning ritual.
- James Beshara
Creator & Bestselling Author on Nootropics
Venice Beach, CA
Get the Transformation
Magic Mind was designed for long-term boost in energy, cognition, and stress management — it’s not just a fleeting charge up. You'll start to feel the full effects after taking it consistently for 5 days, with continued improvement through day 10.
Caffeine keeps you alert. 
Coffee contains helpful antioxidants. 
Anxiety: Caffeine increases the body’s stress hormone (cortisol). 
Sleeplessness: Excess caffeine decreases sleep quality, requiring even more caffeine the next day for the same alertness. 
Harmful: Many energy drinks include harmful compounds and excessive amounts of sugar. 
Boosts energy: Ceremonial-Grade Matcha and Lion’s Mane Mushrooms extend your morning energy. 
Increases focus: Lion’s Mane Mushrooms and Bacopa Monnieri boost your clarity and focus.   
Decreases stress: Ashwagandha and Rhodiola Rosea work to decrease stress and low-grade anxiety. 
Heaps of antioxidants: Matcha green tea has over 130x more antioxidants than coffee or regular green tea. 
How we compare
A New Morning Ritual
55 mg Caffeine
120 mg Caffeine
We wrote the book on it. Literally.
Backed by over 240 scientific studies, Beyond Coffee is a simple guide to more energy, more focus, and less stress, naturally and safely.Is this for real?
Trusted by employees at:
Within minutes I feel mentally relaxed & awake
"I struggle with focus and motivation, but with Magic Mind, I'm zipping around, completing tasks, and helping others do the same. I love it!"
Keeps me productive, sharp and helps me relax
"I take it at half-day and it WAKES me up & helps me get CLARITY and FOCUS. I’ve been taking it for 2 months and can’t imagine my day without it."
From groggy to alert and focused in minutes
"This is a great addition to my morning coffee routine. You can feel it within minutes. After taking Magic Mind, I feel mentally wide awake and ultra-productive without the jitters of drinking too much coffee."
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What's in Magic Mind?
Magic Mind contains a magical combination of 13 active ingredients, scientifically designed to improve energy, focus, and mood while decreasing stress — all things that, combined, improve your productivity.
Read more about the science behind each ingredient at magicmind.co/science — you can also read about the science and safety of our ingredients in our Amazon bestselling book “Beyond Coffee: A Sustainable Guide to Nootropics, Adaptogens, and Mushrooms”.
Is it safe? Does it work?
Magic Mind uses ingredients and dosages that are safe and effective, utilizing the mood-boosting power of things like Turmeric, the long-lasting energy effects of Matcha green tea, as well as other ingredients that you can read more about here: magicmind.com/science.
You can also read about the science and safety of our ingredients in our Amazon bestselling book, “Beyond Coffee: A Sustainable Guide to Nootropics, Adaptogens, and Mushrooms”.
What should I expect when consuming Magic Mind?
Unlike many energy drinks, Magic Mind’s benefits don’t come from excessive amounts of stimulating compounds such as caffeine. Though you'll feel an elevated sense of energy and a sense of calm focus within an hour of consuming Magic Mind, the benefits of some of the ingredients, like Ashwagandha and Cordyceps Mushrooms, can take 5 days to kick in and up to 10 days to reach full effect.
When cycling off of Magic Mind (see our recommendation below), or if you decide to stop consuming it altogether, you won't experience any kind of withdrawal.
Do I take it alongside coffee or tea?
Yes. Take alongside or in place of your morning caffeine. :)
Magic Mind has minimal amounts of caffeine and is meant to be consumed as a supplement alongside your current morning routine. If you drink 2-3 cups of coffee during the day, Magic Mind will satisfyingly replace 1-2 of those cups by extending the caffeine of your current morning routine. It can also replace your current morning routine entirely if you're trying to reduce your caffeine intake.
Can I take it on an empty stomach?
Many people drink Magic Mind on an empty stomach without problem, but Matcha green tea on an empty stomach can be an issue for some. We recommend a light meal within 30 minutes before or after drinking Magic Mind if you discover that it's an issue for you.
Do I need to cycle off?
Although you won't build a tolerance to any of the ingredients in Magic Mind apart from the caffeine, we recommend occasionally cycling off to allow your body to maintain a baseline of activity and to give your nervous system a chance to reset.
For those taking Magic Mind daily, we recommend cycling off for one week every three months. If you already cycle off on the weekends, then taking a week off every three months isn't necessary.
Can this interact with medications? Who shouldn't take Magic Mind?
Yes, Turmeric Curcumin and Ashwagandha can interact with some medications like SSRIs and blood-thinning medication, so please consult your physician if you are currently on medications. High doses of Turmeric and Ashwagandha are also not recommended for women who are pregnant or nursing.
How much caffeine is in Magic Mind?
Magic Mind contains 55 mg of naturally occurring caffeine (from the Matcha green tea), less than 1/2 the caffeine in a typical cup of coffee.
What kind of Matcha does Magic Mind use?
We use premium ceremonial-grade Matcha from Japan in each bottle of Magic Mind, sourced from our friends at Encha Matcha.
This is the highest-quality category of Japanese Matcha, and we're proud of the lengths that our tea farmers go through to produce it.
How does Magic Mind source its ingredients? Do you test for harmful compounds?
As part of The Magic Mind Promise, we only source our ingredients from the world’s best suppliers and require rigorous testing of every ingredient sent to us. We readily provide the certificates of analysis for our ingredients to anyone who submits a request to email@example.com.
We also test every batch of our formula for heavy metals, toxins, harmful bacteria, and other food contaminants in a third-party lab to comply with the most stringent industry standards.
Is Magic Mind gluten-free, nut-free, dairy-free, paleo-friendly, vegan-friendly, and keto-friendly?
Magic Mind is gluten-free, nut-free, and dairy-free. Magic Mind is also paleo-friendly and vegan-friendly. Each bottle of Magic Mind contains 3 grams of sugar from Agave, which is something for keto customers to take into account.
How do I modify or cancel my subscription?
You can access our customer-facing dashboard for this by clicking "login" at the top of this page. Or, feel free to send an email to firstname.lastname@example.org and we'll take care of it within 24 hours.
Does Magic Mind ship internationally?
Yes! We ship almost everywhere in the world, and international customers can make both one-time purchases and subscription purchases directly through our website.
What does Magic Mind do to support the environment?
We offset all supply chain emissions through our carbon-capture partnership with Pachama.com. We also offer carbon offsets to our customers with Corso, so all together we're a carbon-negative company!
Is refrigeration required?
No, refrigeration isn’t required until after opening. But we often hear that our shots taste better when chilled, so feel free to store them in the refrigerator if you have space!
What Twitter Is Saying
This little bottle delivers on its promise. @magicmind is my #1 productivity and focus cheat code.
Feb 8, 2023
biggest game changer of 2023: @magicmind
Jan 20, 2023
This has been an absolute GAME CHANGER!
Nov 8, 2022
Best thing to drink @magicmind
Nov 3, 2022
I’m not a big public product reviews guy but as a supplement and nootropic nerd, I had to give a big grateful shoutout to @magicmind for being the most obviously effective thing I’ve used (I don’t like adderall).
Sep 21, 2022
Once you go @magicmind in the morning, you never go back
Aug 19, 2022
Have you tried @magicmind? Beats coffee in my opinion.
Jan 26, 2022
I’m also a daily user of @magicmind Gives me a huge productivity boost that lasts throughout the day without the crash or anxiety coffee gives me. Must try for a month!
Dec 16, 2021
Had my first drink today along with coffee, definitely felt it. Kind of wild.
Aug 16, 2021
I’ve been addicted to caffeine for a long time now (and didn’t really know it).
@magicmind has supplemented that, and I’ve gone from 5 cups of coffee a day to 1 - without losing any energy or mental stamina. I’d argue I have more of each now.
I also sleep 10x better.
Jan 4, 2021
Formally announcing I’m parting ways with Monster and moving onto @magicmind. But srsly, it’s been 2 months of Magic Mind and my brain feels 1,000 pounds lighter. It’s made me addicted to being stable. Whatever @jamesbeshara put in this thing changed my brain. True magic.
July 8, 2020
Ok, I'm 2 days into @magicmind and I'm like whoa, wtf is happening to my brain, this is incredible.I've never felt so focused.
June 23, 2020
First morning drinking @magicmind and I am hooked.
June 17, 2020
I don't know who needs to hear this, but drinking this in the morning has seriously changed my day.
June 10, 2020
two hours into @magicmind shot, my favorite nootropic energy/focus drink so far, great job @jamesbesha, fantastic formulation/product
June 5, 2020
@magicmind is a gamechanger. Almost instant focus improvement. Lasts hrs w/ noticeable productivity uptick. Love the form factor → makes it easy to fit alongside matcha/coffee or as substitute. H/t for making @Superhuman for your brain.
April 21, 2020
@magicmind seriously makes my days exponentially better. I’m able to be productive and get work done without constantly getting distracted, but I’m also chill? #getit #trustme #magicmind